Where every princesa gets her crown
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Exquisitely handcrafted quinceañera gowns built for the girl who deserves to walk in and leave everyone breathless. Custom. Couture. Unforgettable.
Watch our showstopping Princesa By Ariana Vara PR30175 dance in the light. Glitter tulle, 3D organza flowers, and a sculpted basque waist designed to make your moment unforgettable.
Available By Order
Ariana VaraRomantic, feminine, and breathtakingly beautiful — Princesa By Ariana Vara is one of our most beloved collections. Designed for the young woman who wants to feel like the princess she truly is, every gown in this collection is crafted with stunning detail and available by order through our studio.
Come in, try on your favorite style, and we order your gown made just for you
Our studio display models are available to try on so you can find your perfect look
Each dress is ordered brand new, untouched, and made to make you shine on your big day
From your first visit to your moment of magic — here's how we make it happen.
Reserve a 1-on-1 styling session for $35. We'll listen to your dream and pull up to 3 gowns hand-picked just for you.
Step into your favorites with our team's expert help. Mirrors, lighting, and zero pressure — just you finding the one.
We custom-order your gown made to your size. Plan 5–6 months before your event so everything is perfect.
Romantic, regal, and unforgettable — explore our most beloved collection. Scroll to spin the wheel.
From anywhere in the country — we make ordering your dream gown effortless and personal.
Browse our collections and fall in love with a gown that feels made just for you.
Send us a message with the style number you'd like. Texts are the fastest way to reach us!
We'll call you back to talk measurements, sizes, colors, and every detail to make it perfect.
Once your gown arrives at our store, we'll do a video call to show you. Approved? It ships straight to your door.
✦ Ready to start? Text us at 559-507-3309
No matter where you live, your dream gown can find its way to you — shipped with care from our Madera, California studio.
Live in Madera, Fresno, or the Central Valley? Come see our gowns in person — touch the fabrics, feel the beadwork, and try on your dream dress in our studio.
37.0° N, 120.06° W · By Appointment
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Real reviews from real families
Bold and breathtaking — our PR30191 in striking Navy/Gold. Cracked ice fabric, metallic lace appliqué, and a spectacular ruffle detachable train for an unforgettable entrance.
From romantic ballgowns to bold fashion-forward silhouettes — find the gown that was made for you.
Our designer gowns from the Princesa By Ariana Vara collection are available by order. Try them on in studio and we order your gown made just for you.
Our in-stock dresses are ready to go home with you the same day. Perfect if your quinceañera is coming up soon!
Visit our studio, give us a call, or fill out the form below — we're here to help you find your perfect gown.
Come find your dream gown in person at our Madera studio — book your appointment below!
Ready to find your dream gown? Reserve your appointment online — a $35 consultation includes trying on up to 3 gorgeous gowns.
Get Directions ↗Romantic, feminine designs crafted for the modern quinceañera princess. Browse our styles below and book a try-on at our studio.
Visit us at 100 East Yosemite Ave, Madera, CA and try on any style from the Princesa By Ariana Vara collection. Our team will help you find the perfect gown for your quinceañera.
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📍 Try on at our studio · 100 East Yosemite Ave, Madera, CA